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April Showers, Founder and CEO of Afro Unicorn
April Showers is Founder and CEO of Afro Unicorn®️, a brand designed to represent the uniqueness of women and children of color in a truly diverse and inclusive fashion. April is a lead-by-example creator who works to uplift, advocate and inspire women and children of color to achieve greatness. She is focused on fusing her passions with her life’s purpose to help other female entrepreneurs on their journey.
An established real estate agent and insurance business owner, April has always had the entrepreneurial spirit. She was inspired to start Afro Unicorn®️ following a conversation with a close friend who referred to her as a “unicorn” for her ability to balance her two business ventures, her children and a bustling personal life, while still being motivated to do more.
This prompted her to use her new favorite emoji, the unicorn, which is only available in white and lacks representation. She started working with a graphic designer to create a unicorn of her likeness, and in turn created multiple shades to represent a range of women of color - and Afro Unicorn®️ was born.
The brand has skyrocketed onto the scene with 25 categories, from apparel and accessories to toys, puzzles, books, bedding, bandages, backpacks, collectibles, and more to inspire and remind women and children of color how unique, divine and magical we truly are. With the May 2022 Walmart launch, April Showers’ Afro Unicorn®️ brand is a true pioneer - the first female, Black-owned business to own a licensed character brand in major retail. The Afro Unicorn®️ brand can be found in Target, Kohl's, Amazon, JCPenney, HomeGoods, NovaKids, and more than 3800 Walmart stores nationwide in many categories.